I think as an ambassador, you are not just promoting, you are actually representing the projects.
However, most Web3 ambassadors don’t even fully grasp their own project’s vision or narrative. How can they effectively communicate with communities? If some ambassadors are representing multiple projects simultaneously, I believe it’s impossible for them to deeply understand each one.
What do you think are the key elements of a successful Web3 ambassador? 
To build long-term dedication, you first need to convince your ambassadors to genuinely believe in the project themselves.
Can’t agree more~also understanding protocol’s architecture, tokenomics, vision and long-term roadmap is very important.
They have more or less expertise, but the majority of ambassadors now work on many projects at the same time, so they cannot focus on one project. The key issue is just passion and money.
lol，it make sense. 
Many ambassadors struggle to communicate effectively because they do not fully understand the project they represent, or the least do not stay up to date with information. To be truly effective, an ambassador must have a solid grasp of the project’s vision, goals, and underlying technology.
A successful ambassador is actively involved in community events, creates their own content and promotional materials, maintains their own content calendar, and consistently engages with the community.
They should be able to clearly explain the project to others, support local or online events, and serve as a reliable bridge between the team and the public. Representation requires both knowledge and active participation.
Fully agree 
An ambassador should dedicate proper time to the project.
I agree, being an ambassador means truly representing the project, not just promoting it.
But many Web3 ambassadors don’t fully grasp their project’s vision or story. How can they genuinely connect with communities then? And if some reps handle multiple projects at once, can they really understand each deeply?
What do you think are the most important qualities for a successful Web3 ambassador? 
Deep Project Mastery
Contextual Intelligence
Passion > Hype:
I think you should convince the ambassadors first to believe in your project before asking them to engage!