How Can We Boost Community Engagement in Hyperion’s Marketing?

Hi everyone,
I’ve been thinking about marketing ideas to help grow the Hyperion ecosystem. What do you think are the most effective ways to increase community engagement? In areas like social media, content creation, events, or reward systems, what approaches could work best?

Also, how could we make community contributions more visible and rewarding-through badges, point systems, campaigns, or similar?

I’d love to hear your thoughts and experiences if you’re willing to share!

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Good topic. A few practical ways we can grow engagement and visibility in my opinion, which we are doing already at Metis:

• Short-form builder stories (Vibe sessions). Builders connect with people, not just product updates but get live questions and Answer sessions with Metis Devrel and community

• One thing i would love to see and working on it to make it happen is to run weekly digests or highlights from the forum. So we have some overview of what is happening on major areas

• Recognize effort, not noise. Badges and points should reflect real value, not post count. Curated community highlights help. Weekly or bi-weekly digests showcasing forum posts, guild updates, or active contributors can go a long way.

If we want this to scale, the system has to be simple and that’s what Hyperion Forum is about, consistent, and fairness are key.

Let me know what you think

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Hi everyone! :waving_hand:

Great topic—growing the Hyperion ecosystem will depend heavily on how engaged and motivated the community feels. Here are a few ideas I believe could make a real difference:

:globe_with_meridians: Social Media & Content Creation

#BuiltOnHyperion Campaigns: Encourage devs and creators to share what they’ve built, with visuals or demo videos—could even turn into a recurring series.

Creator Grants or Bounties for blog posts, tutorials, or videos explaining how to use parts of the Hyperion stack.

Short-form video contests explaining Hyperion concepts in <60 seconds (e.g., reels, TikToks).

:brain: Events & Interactive Engagement

Hyperion Town Halls or Office Hours: Monthly check-ins with the team or contributors to align on priorities and share updates.

Themed Community Weeks: For example, “Infrastructure Week” or “Gaming on Hyperion Week,” where focused discussions, demos, and content happen.

Build & Earn hackathons (virtual or local) that encourage people to create tools, apps, or content.

:sports_medal: Rewards, Recognition & Incentives

Hyperion XP System: Points for meaningful contributions (support, content, feedback, dev work), leading to levels, roles, and perks.

Dynamic badges/NFTs for community achievements—like “Validator,” “Early Supporter,” “Community Helper,” etc.

Leaderboard Dashboards to publicly celebrate top contributors across categories.

:bullseye: Campaign Ideas

“Help Build the Hyperion Wiki”: Incentivize community-led documentation, FAQs, or beginner guides.

Monthly Contribution Challenges: e.g. “Write a guide,” “Translate docs,” or “Answer 10 questions on Discord.”


Overall, the more visible and valued contributions feel, the more people will want to get involved. Hyperion already has a strong tech foundation—now it’s about building a passionate, collaborative culture on top of it.

Would love to hear if others have tried systems like these—or have totally different approaches!

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Well said. Signal over noise, stories over stats and consistency is the real growth hack. Fully aligned.

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More of “vitalik’s mom” less of “Web3 complicated language” haha JK :smiley: ! I personnaly think devs and marketers should work together to simplfiy all the metis hyperion complicated stuff and give an insight on what’s the futur of Metis and hyperion will be in simple words

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Love this initiative — growing the Hyperion community will need more than just awareness, it needs belonging.

One thing that could really work is a layered content strategy:

  • Use public platforms (X, Farcaster) to spark interest
  • Then funnel into interactive spaces like the Hyperion Forum or gated Discord channels for deeper engagement

For visibility and motivation, a community contribution score could be effective, combining things like:

  • Forum activity
  • Educational content creation (threads, videos, translations)
  • Participation in testing or feedback
  • Event attendance or hosting

Gamify it with seasonal campaigns and onchain badges, even better if these unlock real perks like early access or governance rights.

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Great question! I think starting with small but fun reward systems (like badges or point leaderboards) always helps to motivate early contributors. Also, meme contests or short-form video campaigns on X/TG could really help bring more organic buzz to Hyperion

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Signal over noise. Stories > stats. Consistency wins.

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Some quick ideas to boost Hyperion engagement:
– Gamify testnet tasks with XP, levels, and titles (on-chain or off-chain)
– Spotlight builders weekly — tweets, memes, even WIP posts
– Use meme formats to highlight key testnet milestones
– Run low-lift quests (e.g. “Deploy + Tweet” mini-sprints)
– Reward insightful feedback , not just high volume
– Tie it back to Metis’ sequencer vision so people know “why” it matters

Hyperion = not just test infra. It’s the launchpad for real L2 contributors.

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Haha totally agree! :grinning_face_with_smiling_eyes: Simplifying things doesn’t mean dumbing them down-it means opening the door for more people to actually get it. Devs and marketers teaming up sounds like the perfect recipe for clarity, especially with something as powerful (and complex) as Metis + Hyperion.

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These are :fire: ideas love how they blend fun with purpose. Gamifying tasks + highlighting real builders makes it feel alive, not just like another testnet. And tying it all back to Metis’ sequencer vision? That’s the kind of context people need to stay invested. Hyperion should feel like a movement, not a checklist.

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Absolutely. Stories create connection, stats just support them. In a noisy space like Web3, clear signals and consistent storytelling are what actually stick.

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Small rewards + creative formats like memes or short vids are perfect for sparking early momentum and community buzz.

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Love the depth here totally aligned. Awareness gets people in the door, but belonging keeps them around. Layered content + meaningful contribution tracking = a community that feels seen and empowered. Onchain perks tied to real effort? That’s the future.

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Well, i would say we shouldn’t fully ignore stats😅. As long as everything blockchain happens “onchain” we need to make sure the stories at least match the stats, else we will have noise with ghost towns

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I believe that not only selling your project but have a genuine approach to your community will increase the engagement

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For a minuite you sound like @i_am_supaman_lj proof of play/contribution :joy:. I think if he is here he will give a good way to tackle this.

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Love this topic! So many great ideas in the replies already, excited to see more!

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This is really a great post to keep the conversation ongoing and share ideas among the community. A vibrant community it’s also the key to boost the engagement, and I love to see already all these answers and thoughts.

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Interesting, let me be a spectator and read what our precious marketers would drop on this one.

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